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Friday, October 24, 2008

You Must Market Yourself


A little bit of marketing theory...

Grab people's attention, arouse their interest, trigger their desire, and motivate them to take action. All it takes is a little theory practiced and applied, and soon you will find that marketing comes naturally.

Marketing is more than sales. Marketing is the set of activities used to
1. get your potential client's attention
2. motivate them to book you
3. get them to actually book you
4. get them to book again (and again…)

Marketing Tools
1. website - a must(www.yourmodeling.com)
2. professional photographs with fashion and artistic value
3. comp/zed cards and business cards
4. portfolio
5. model communities (modelmayhem.com, onemodelplace.com, ect.)
6. social communities (myspace.com, facebook.com, ect.)

Marketing is how you define your product (YOU), promote your product (YOU), distribute your product (YOU), and to maintain a relationship with your clients and fans to. Marketing sets the tone of the quality and the amout of work that you may receive.

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